Archirayan infotech

We are a rapidly expanding tech company dedicated to creating impactful solutions for our global clientele. We are seeking a highly motivated and results-oriented Digital Marketing Specialist to join our vibrant marketing team. In this pivotal role, you will be responsible for developing, executing, and optimizing our digital marketing strategies across various channels to enhance brand visibility, drive lead generation, and support our ambitious growth targets. If you're a strategic thinker with a passion for digital innovation and a proven ability to deliver measurable results, we invite you to contribute your expertise to our collaborative environment. Skills: Search Engine Optimization (SEO), Search Engine Marketing (SEM) & PPC, Social Media Marketing (Organic & Paid), Content Marketing & Strategy, Email Marketing Automation, Google Analytics & Data Analysis, Google Ads & Facebook Ads Manager, CRM Software (e.g., HubSpot, Salesforce), A/B Testing & Optimization, Excellent Written and Verbal Communication, Creativity and Innovation, Project Management Requirements: Bachelor's degree in Marketing, Communications, Business, or a related field., 3+ years of progressive experience in a digital marketing role, preferably within a tech or SaaS environment., Demonstrable experience managing successful SEO, SEM, social media, and email marketing campaigns., Strong analytical skills with the ability to interpret data, generate actionable insights, and make data-driven decisions., Proficiency with marketing automation platforms and CRM systems., Proven experience with Google Analytics, Google Ads, and major social media advertising platforms., Ability to work independently and collaboratively in a fast-paced, dynamic team setting., A portfolio or case studies showcasing successful digital marketing initiatives is a strong plus.